Manager, Integrated Marketing

Join Sephora, a global leader in beauty retail, as the Integrated Marketing Manager in Bali. In this dynamic role, you will drive innovative marketing strategies across digital and traditional channels, ensuring seamless brand experiences for our customers in South East Asia. As a member of our marketing team, you will work closely with cross-functional teams to develop and implement campaigns that align with our brand vision and business goals. This is a unique opportunity to be part of a rapidly growing market and contribute to the success of Sephora's expansion in Bali.

In this role, you will be responsible for managing and executing integrated marketing campaigns across digital and traditional channels. You will work closely with our creative, digital, and sales teams to develop and implement strategies that drive brand awareness, engagement, and sales. You will also be responsible for monitoring and analyzing campaign performance, providing insights and recommendations to optimize future campaigns. This role offers a dynamic and challenging environment, with the opportunity to work with a diverse team and contribute to the growth of Sephora in Bali.

📋 Tanggung Jawab Pekerjaan

• Develop and execute integrated marketing campaigns across digital and traditional channels, including social media, email, and print advertising.
• Work closely with cross-functional teams to ensure campaigns align with brand vision and business goals.
• Monitor and analyze campaign performance, providing insights and recommendations to optimize future campaigns.
• Manage and optimize digital marketing efforts, including SEO, SEM, and social media advertising.
• Collaborate with the creative team to develop compelling content for campaigns and promotions.
• Stay up-to-date with industry trends and best practices, incorporating new strategies and technologies into our marketing efforts.
• Build and maintain strong relationships with key partners and influencers to drive brand awareness and engagement.
• Provide regular reports and presentations to senior management on campaign performance and marketing initiatives.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 5 years of experience in integrated marketing, with a proven track record of developing and executing successful campaigns.
• Strong understanding of digital marketing channels, including SEO, SEM, and social media advertising.
• Experience with marketing automation tools such as HubSpot, Marketo, or Eloqua.
• Proficient in using analytics tools such as Google Analytics, Google Tag Manager, and Adobe Analytics.
• Excellent project management and organizational skills, with the ability to manage multiple campaigns and deadlines.
• Strong creative and strategic thinking, with the ability to develop innovative marketing solutions.
• Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.

🛠️ Keahlian

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